16 Reasons You Should Switch Your Business Website to WordPress

WordPress has been helping me not only for business, but also for health! Don’t get shocked! It’s true! Okay, let me explain. Last morning when I went to the nearby park for jogging, I met my jogging partner Jack after a long time. I asked him why he did not come for so long a time. He replied that he was busy with marketing and launching of his startup. I advised him to rely on WordPress to make his business website the most effective one. Next one and half hour we devoted to a serious discussion on WordPress. You would be surprised to know that we jogged almost forty five minutes extra in comparison to other days.

No, suddenly we haven’t been turned into health-freak guys. It is the charisma of WordPress that kept us engaged during the entire period of time. Well, I was just kidding. I hope you will excuse me, and in turn, I will be giving you a detailed insight into the benefits of WordPress development . You might be curious to know a bit about our intense discussion. I was describing him the benefits he can reap from a WordPress website. At least a few of my readers, if not all, I am sure, would be eager to know why they should switch their business website to WordPress.

Before delving into the details, let’s have a look at a brief comparative study on WordPress and other platforms like Joomla and Drupal.

WordPress vs Joomla vs Drupal

According to W3Techs (Web Technology Surveys), almost 55% of most visited websites are running on WordPress. If you look back at the background of Joomla, Drupal, and WordPress, you would find that the first two were designed as content management system (CMS) from the very beginning of their journey while WordPress started its journey to address a particular problem. Bloggers were the only target audience of WordPress in its early days, and because of this, developers could built an effective business website at WordPress.com without much hassle. This is the most easiest platform that can be easily set up even by a non-tech person. Joomla and Drupal do not allow the non-tech users flexibility like WordPress.

The blog factor is another reason behind the popularity of WordPress. It is one of the top 20 most visited websites in the world. Almost 9% of all WordPress blogs can be found in the list of top 1 million websites. From these data, it is not difficult to understand which one is the most popular platform. WordPress has beaten Joomla and Drupal and achieved the best CMS crown.

16 Reasons Your Business Website Requires WordPress

1. Free & Open-Source Platform

This is perhaps one of the main reasons behind the popularity of WordPress. It is absolutely free. Moreover, WordPress has no hidden charges. They will never charge you when your site will get immense popularity. Being an open-source platform, it allows the users to improve their site or change the source code to meet your requirements.

2. Easy to Use after Installation

Unlike other platforms, you will find WordPress ready to be used immediately after installation. You would not have to search guidance, install, and configure a time-consuming list of add-ones to get multiple features (comments. RSS feeds etc).

3. Search Engine Friendly

WordPress has a framework, easy to crawl. This is a feature that has made WordPress preferable to popular search engines. WordPress has often been called an “SEO Powerhouse“. It is the best platform for on-page SEO. You can use plugins like Yoast SEO (with which WordPress is equipped) to improve your on-page SEO.

4. Flexible

WordPress offers their users flexibility untouched by other similar kinds of platforms. Be it a personal blog, or a commercial ecommerce site, WordPress is always ready to meet your requirements through its extensive range of features. WordPress is flexible in making a content interesting and publishing as well.

5. Safe

Most popular platforms are always under the threat of being hacked. That’s why WordPress deals with the security issues very carefully. You will experience a couple of security measures such as not downloading a theme or plugin from an unauthentic site. Apart from this, WordPress keeps updating its software frequently to prevent hacking. WordPress has an automatic update feature as well.

6. Customizable

You can customize your WordPress site as per your preferences with a single click. WordPress offers seamless scopes, you can select only the required ones among them to make your site focused on the main target of your business.

7. Available Support

Whenever you face any difficulty or need to ask any question, you will get assistance from WordPress community. You can troubleshoot any query through the WordPress Forums.

8. Multimedia

WordPress provides you with a number of features such as image, video, or audio. You can easily insert multimedia files into a page or post. Even you can edit these multimedia files.

9. Mobile Responsive Website Design

No one can save your business if you are yet to turn your business website into a mobile responsive one. When you have a WordPress website, you don’t have to be concerned. WordPress is already mobile responsive.

10. Easy Integration

WordPress boosts your business by integrating with some of the effective platforms. For example, when you need to launch an email campaign, you can utilize services like Aweber or MailChimp. When you want to ask your clients payment for a particular product or service, WordPress makes it easier with some popular and trusted payment gateways.

11. Community Builder

WordPress has several features and plugins that allow you to build a community. You can share your blog posts on several social media platforms or interact with the visitors in the comment section.

12. Economy Friendly

Remember with which this list of benefits had started? Yes, it started with an open source platform. Apart from this feature, WordPress has many other areas which help you save money. You can maintain and handle WordPress by yourself, there is no need of spending money on technicians for maintenance.

13. Ecommerce Solutions Provider

WordPress helps you get a bunch of Ecommerce solutions that can convert your business website into an attractive digital store. Making money is really easy with the help of plugins like WP ecommerce, WooCommerce, and many others.

14. Flexible Hosting

You can switch your host at any time you wish. Even you would not face much downtown. WordPress works with almost every server. So, if you want to switch from your existing host, you just need to follow the guide provided by wpbeginner .

15. Multi-User Facility

You can’t deny that you need help of a number of people to keep your website running and alive. WordPress is also concerned about it. That’s why it has enabled the users to assign different roles for different individuals, including administrator, author, contributor, editor, subscriber, and super admin.

16. Universal Platform

WordPress is known as a universal platform. It doesn’t matter for which you are using WordPress- you’ll always find the dashboard same. In this way, you can handle your website in a familiar way.

A Final Takeaway

Rapid transformation is a remarkable feature of this digital era. The Web, in particular, is ever changing. But you don’t worry. WordPress helps you keep up with the latest trends without any hassle. Over the years, WordPress has gone through a massive transformation and become an extraordinary CMS. If you want to fuel your business profits in the coming years, you should switch your business website to WordPress without any delay.

It was a brief form of my conversation with Jack that made us jog for a little longer. Well, we enjoyed this intense discussion on WordPress. Did you enjoy this article? Let me know what’s your take on this.

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